Who is Steve English?

I’m a creative problem-solver who teaches brands how to speak, audiences what things mean, and robots how to connect people with what they really want. I’ve been writing (and re-writing) for more years than I care to share, thanks.

I have worked with big clients everyone knows and obscure clients that will one day bestride the narrow world like colossi if I did my part right.

I’ve written about doom metal, dishwashers, and the Dalmatian Coast for companies in the entertainment, consumer goods, technology, and travel industries.

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I develop brand voices and identities through words. Specifically, that means creative headlines, engaging brochure copy, snappy photo captions, scripts for radio and TV commercials, complete website copy decks, grabby banner ads, infographics and listicles, in-store signage, product positioning statements, segmented sales emails, t-shirt slogans, PowerPoint presentations, and, regrettably, more than a few rap songs.

I want to help brands discover who they are and help them become the best possible version of themselves. Does that sound corny? Probably. Did it work? You tell me.

I love writing, even when I absolutely hate it. I believe that advertising can be pretty darn close to art if it’s made with purpose and desire. I believe that great copy should whisper in your ear or punch you in the face and that a great copywriter can make it do both. I love knowing that I get paid to inspire people and to make them laugh.

I keep it clean and keep it mean. Hal Riney is my lodestar. I use the Oxford Comma, but I won’t if it freaks you out. I think that it’s okay to start a sentence with a conjunction. But only for emphasis. I believe that fun can be work, and that work can be fun.

Allons-y, yeah?